The Be in Be Original

The Be in Be Original – I am Bernadette, founder and visionary of the Be Original brand (which stands for Bernadette Original) I have a heart for creating employment, and assisting underprivileged and marginalised women in the community to generate a sustainable income through sewing and producing African crafts.

I have always had a unique style and a passion for African clothing and expressing myself creatively.

Bernadette Swartz

Owner & Founder

Handmade & Unique Products

We are conscious consumption driven and Proudly South African!

Employment for Local Communities

When you buy our African clothing, accessories and curios, you are empowering a woman to support her family financially.

Sustainability & Zero Waste Policy

We focus on sustainability and have a zero waste policy when it comes to producing our products

Re-used and Re-purposed Materials

We take off cuts of fabric and leather and give it a second life, turning waste into beautiful African products.

Our Latest Products

Our products are all handmade, unique and one of a kind.

When you buy our African clothing, accessories and curios, you are empowering a woman to support her family financially.